Why rural BTL campaigns often fail?
Promoter: “Sir, maine aaj 40 houses visit kiye.”Checker: “App mein sirf 32 dikh rahe hain.”Promoter: “Photos toh liye the… upload bhi kiya tha.”Checker: “Photos blurred hain—record valid nahi hai. Isliye aap ke 8 visits count nahi ho rahe.” Sound familiar?We hear this more often than you’d imagine.And no—it’s not because people aren’t working hard.It’s because […]